Flesh Eating Spiders And Other Marketing Horrors
[caption id="attachment_69" align="alignright" width="231" caption="Don't Get Caught In The Web of Marketing Horrors"][/caption] After a friend was bitten by a spider, I decided to do some research to find out more about the spider. I came across a website that decided to create a marketing message that focused on fear based selling and over the top lies. To emphasize the fear based factor, the website was illustrated with pictures of spider bite 'victims' that had huge holes in their skin from where the small spider bite supposedly turned into a flesh eating monster. One photograph caption went way over the top by stating that the victim of a horrific spider bite ...
Why You Can’t Budget For Success
[caption id="attachment_62" align="alignright" width="300" caption="Make Success Your Destination"][/caption] Do you constantly find yourself saying "I can't afford it" or "It's not in my budget"? If so, when it comes to your business you need to replace those defeating words with "How can I generate the revenue that I need to invest in the success of my business?" This process is vital to the success of your business because thinking small will prevent big accomplishments. If you believe that you can't do what is necessary to grow your business, you are right. If you believe that you can accomplish whatever is needed to grow your business, you are right. When you are ...
Add More Pizzazz To Your Ad For More Profits
[caption id="attachment_59" align="alignright" width="268" caption="Tune Up Your Advertising"][/caption] I recently completed a Marketing Makeover for an Ad that wasn't generating results for the owner of a Piano Tuning Business. Here is the original ad: ======================================== A BETTER PIANO A well tuned and adjusted piano is a beautiful instrument. It is a joy to play and listen to. Each string is raised slightly and then lowered to the true pitch for the most stable tuning. Yes, it is a better piano: because it is well maintained, it will last longer, and its value will actually increase. For a better tuning please call: Ray Meinhardt, Piano Technician 218-631-3451 ====================================== Although the heading was centered and bold, it wasn't an effective headline ...
Stretching The String: Five Tips To Maximize Your Marketing
[caption id="attachment_55" align="aligncenter" width="100" caption="Maximize Your Marketing Dollars"][/caption] "I know I need to market my business in order to grow my business, but right now I can't afford it." I have heard this statement numerous times from business owners that are struggling to stay in business. They are hanging on by a frayed string that will break at any moment, resulting in any chances at a successful business to come crashing down. But it doesn't have to happen that way. Instead of focusing on what they don't have and not doing anything to market their business, struggling business owners should focus on making the most of what they do have. If you are ...
How A Dancing Horse Can Increase Your Sales
[caption id="attachment_52" align="aligncenter" width="300" caption="Create Amazing Sales!"][/caption] "Yeah right!" I thought to myself as I started to turn off the TV after hearing that the show was about a dancing horse. I couldn't imagine watching a documentary about a dancing horse and its rocky road to success. I was very skeptical but curious enough to see if this horse could actually dance. After all, the truth is sometimes stranger than fiction -- and a real life dancing horse beats a fictional talking horse. I was amazed to see the elaborate venue set up for this horse. The audience was dressed as if they were attending an Opera, and the venue was ...
T.E.A.M Profit
[caption id="attachment_24" align="aligncenter" width="300" caption="Together Everyone Achieves More Profit!"][/caption] As you network and meet other business owners, keep this philosophy in mind: "Together Everyone Achieves More Profit" Remember this when you meet someone with a business that serves your target market. Think about how each of you can work together to achieve more and grow your businesses. The following case study shows how to grow your business using the T.E.A.M Profit concept: Ted is a Real Estate Agent specializing in working with residents who want to purchase fixer upper homes. His target market consists of busy professionals who have more money than time. His prospects are interested in investing in homes that are structurally sound but ...
How To Boost Your Bottom Line With A Postcard Newsletter
[caption id="attachment_20" align="aligncenter" width="300" caption="Sample Postcard Newsletter"][/caption] Does it seem like the road to creating a successful business is filled with roadblocks? Do you wonder how you ended up off course when you think about your vision for your business when you first started? The road to success can be filled with roadblocks that not only block the view of your vision, but keep you from moving forward. The first step towards success is to start where you are now. Take a good look at your business and evaluate your current results. Do you like what you see? If not, keep reading to find the steps to your success. Perhaps you have been ...
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Sample Dental Postcard Newsletter The Tale of Two Dentists… Dr. Namel and Dr....
Don't Get Caught In The Web of Marketing Horrors After a friend was bitten by...
Maximize Your Marketing Dollars “I know I need to market my business in order...
Sample Postcard Newsletter Does it seem like the road to creating a successful...
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Don't Get Caught In The Web of Marketing Horrors After a friend was bitten by a spider, I decided to do some research to find out more about the spider. I came across a website that decided to create a marketing message that focused on fear based selling and over the top lies. To emphasize the fear based factor, the website was illustrated with... [Read more of this review]
Make Success Your Destination Do you constantly find yourself saying “I can’t afford it” or “It’s not in my budget”? If so, when it comes to your business you need to replace those defeating words with “How can I generate the revenue that I need to invest in the success of my business?” This process is... [Read more of this review]
Tune Up Your Advertising I recently completed a Marketing Makeover for an Ad that wasn’t generating results for the owner of a Piano Tuning Business. Here is the original ad: ======================================== A BETTER PIANO A well tuned and adjusted piano is a beautiful instrument. It is a joy to play and listen to. Each string is raised... [Read more of this review]
Maximize Your Marketing Dollars “I know I need to market my business in order to grow my business, but right now I can’t afford it.” I have heard this statement numerous times from business owners that are struggling to stay in business. They are hanging on by a frayed string that will break at any moment, resulting in any chances... [Read more of this review]
Create Amazing Sales! “Yeah right!” I thought to myself as I started to turn off the TV after hearing that the show was about a dancing horse. I couldn’t imagine watching a documentary about a dancing horse and its rocky road to success. I was very skeptical but curious enough to see if this horse could actually dance. After all,... [Read more of this review]
Together Everyone Achieves More Profit! As you network and meet other business owners, keep this philosophy in mind: “Together Everyone Achieves More Profit” Remember this when you meet someone with a business that serves your target market. Think about how each of you can work together to achieve more and grow your businesses. The following... [Read more of this review]
Sample Postcard Newsletter Does it seem like the road to creating a successful business is filled with roadblocks? Do you wonder how you ended up off course when you think about your vision for your business when you first started? The road to success can be filled with roadblocks that not only block the view of your vision, but keep you from moving... [Read more of this review]
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